A selection of TVadSync resources and news items to help give you a guide to how our technology works.
You are what you watch.
One of the advantages of having access to the largest aggregate ACR TV viewing data set is being able to apply the latest data science to identify patterns within the data and to make predictions on consumer behavior.
Cross-platform confusion The proliferation and growth of various advertising platforms and customer touchpoints over the…
We’re delighted to announce that we’ve teamed up with Unacast, the leading location data platform,…
What is TV ACR and why is privacy an issue? Until recently, TV wasn’t as…
Digital ads under the spotlight Last year Marc Pritchard, Procter & Gamble’s chief brand officer…
Advent of TV ACR While revered by advertisers for most of its celebrated life, TV…
Beginnings of ACR The advent of Automated Content Recognition technology (or ACR tech) has fundamentally…
With the Winter Olympics in full swing, we decided to take a look at how…
One of the highlights of the year, and Americana in general, the ‘Big Game’/’Sunday Before…
We’ve taken a little peek at how engaged viewers of last week’s Grammy Award were,…
We’re delighted to announce that TVadSync will be taking part in the SPROCKIT Startup Suite…
We recently announced the expansion of our offering across the US, and our team-up with…